What is GS1 SmartSearch Schema markup and why should e-commerce sites use it?
Contributor Tony Edwards explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results. Please visit Marketing Land...
View ArticleConnatix launches Stories for Publishers to bring native Story units to...
Publishers can implement the format made popular by social networks on their own sites — and control the ad revenue. The post Connatix launches Stories for Publishers to bring native Story units to...
View ArticleReddit introduces native autoplay video ads optimized for the site’s recent...
Unlike previous video ad products sold via cost per impression, Reddit’s new video ad units are available on a cost-per-view basis. The post Reddit introduces native autoplay video ads optimized for...
View ArticleMarketing Day: Twitter verification, GDPR Insights by Namogoo, attack sites &...
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Twitter verification, GDPR Insights by Namogoo,...
View ArticleGoing on the offensive: The use of attack sites in reputation management
Contributor Chris Silver Smith discusses counterattack campaigns, how they are used and why they are not a best practice for online reputation management professionals. The post Going on the offensive:...
View ArticleMarketing Day: Europe punishing sites with illegal content, digital ad spend...
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Europe punishing sites with illegal content, digital...
View ArticleEurope to punish sites for not removing ‘illegal content’ within one hour
Regulations set to be published must be approved by the European Parliament and then EU member states. The post Europe to punish sites for not removing ‘illegal content’ within one hour appeared first...
View ArticleThe best dating sites to find a connection this weekend
Ah, online dating. If you’ve dated in the past 20 years, you’ve likely encountered one – or all – of the myriad dating sites in some form. And as we’ve increasingly moved our lives online, digital...
View ArticleFacebook’s new Flight Ads will let advertisers target users searching for...
Previously called Dynamic ads for travel for flight, the new Flight Ads let airlines and airfare apps go beyond simple retargeting ad tactics. The post Facebook’s new Flight Ads will let advertisers...
View ArticleTwitter begins testing Timeline Ads on publisher sites
In May, Twitter began recruiting publishers for programmatic Timeline Ads. That test is reportedly underway. The post Twitter begins testing Timeline Ads on publisher sites appeared first on Marketing...
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